Four steps to better customer relationship management
Companies today face a demanding generation of customers who not only expect high product quality and quick and easy service, but also value the business relationship as a holistic experience. Read our case study to learn how this leading hydraulics manufacturer used an innovative cloud solution to achieve a comprehensive 360° customer view that enables proactive customer care in sales, helping to build strong and sustainable business relationships.
Read about the four process changes that were critical to WEBER-HYDRAULIK's successful sales transformation in our case study. We show you:
- How promising customer potential is identified early on and optimally exploited with the help of the central documentation system.
- How digital visit management identifies synergies in route planning and, together with administrative functionalities, contributes to a noticeable increase in efficiency.
- How digitalized offer management eliminates internal process breaks, freeing up valuable resources in the office and in the field.
- How automated and intelligent processes support opportunity management, resulting in shorter sales cycles and higher close rates.